What is Keyword cannibalization?

[digitalmarketin]

Keyword cannibalization occurs when you have too many identical or similar keywords spread throughout the content on your website. As a result, a search engine like Google can't discern which content to rank higher. This means that sometimes it will give a higher ranking to the web page you don't mean to prioritize.

[brantelyolivia1]

Keyword Cannibalization refers to the situation when multiple pages on a website target the same keywords and compete against each other which results site's bad organic performance.